“Observation opens the windows of knowledge around us.”
— Sukant Ratnakar

While walking across a bridge in a local park, I noticed a bunch of mysterious items hanging on wires strung parallel to the bridge across the inlet’s waters. It took me a moment to recognize that fishing lures were dangling from the wires – many, many fishing lures.

There are quite a few very nice spots to fish along the inlet, and they are actually straightforward to get to. However, none are quite as convenient as standing on that bridge. The ample visible evidence of lost lines and lures is apparently not enough to dissuade many fishers.

It seems that too often, businesses, and many of us individually, are tempted by the convenient bridge where it looks like it is so easy to get quick benefits.

I have seen many teams skip the difficult design phase to see if they can quickly catch a fish. Likewise, I have seen many people skip inspections because they are boring, and it is another 200 paces to the fishing spots around the corner.

Then repeatedly, I see them have to spend hours and even weeks in rework. This is because their fishing line got caught on the same wires that caught so many fishing lines before them.

The warning signs are clear if you keep your eyes open and watch for them.

I encourage you to learn from those who came before. Walk the extra paces to the bank up river a little way. If you want to catch some big fish, invest in a boat to take you out farther.

Catching the big one is worth it.

Yours in the calm pursuit of excellence,


Alan Willett

Are you ready to do exceptional leadership in technology development?  Learn about the Exceptional Difference programs here.

Contact [email protected] to learn more.

The lost fishing lures perhaps should have been a warning.
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